CASTING FOR A LARGE SOFTWARE/TECH/AI BRAND
Project: Branded series titled "Nothing's Too Niche"
Creative Studio: Loop - https://www.loop.co/
Casting Director: Casting Double - https://castingdouble.com/
Casting Region: Worldwide
Shoot Location: Flexible, crew can travel to talent’s location
Shoot Dates: Each talent shoots up to two [2] days, up to [10] hours/day, between 2/23 and 5/31.
Talent Fee: $15,000 - all in per talent
Social Posting Fee: TBD if applicable
Union: Non-Union
Usage Term: 18 months after go live date
Territory: Global (Internet)
Exclusivity: [1] month before go live date, [18] months after go live date.
Exclusivity list includes: Openai, Meta, Google Gemini, Cursor, Loveable, Replit, xAI, Mistral, Hugging Face and DeepSeek
PR Requirements: supplied press quote and photo still
Materials: [1] up to :20 video; [2] up to 1:20 video; [2] up to :30 video.
Social Posting: To be determined but may consist of: 1 x collab post from talent’s primary social media account; 1 x standalone post from talent’s primary social media account.
Release Date: Spring 2026, pending production
Creative: 'Nothing’s Too Niche' is a branded series that follows curious thinkers who dive deep into their obsession while taking viewers along for the ride. Each episode centers on a subject-matter expert in their given niche: in their real spaces, watching their process unfold, and seeing how they push past the obvious answer. The campaign will feature creatives from all over the country to showcase their niche hobbies and how they use AI to further their interests.
HOW TO APPLY
Please click on the link below to apply - it will only take a few minutes! It’s a tight turnaround, the sooner you can apply the better! Look forward to hearing from you. Thank you x
CASTING:
5 people, interested and actively participating in each niche.
The five categories are:
• Astrophotographer
• Miniature Artist
• Code DJ
• French Beader
• Urban Beekeeper