GERALDINE BARON & SALOME OGGENFUSS
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PSA NYC CAMPAIGN

PSA ANTI-LITTERING CAMPAIGN FOR DSNY (Department of Sanitation)
Casting a PSA anti-littering campaign for DSNY! Looking for real New Yorkers of all backgrounds and ages to be featured sharing their perspectives on our city.

Project: PSA CAMPAIGN FOR DSNY
Agency: Arnold NYC
Director: Nicolas Heller
Casting Director: Casting Double
Shoot Date: April 14 or 15 TBD (1 day TBD)
Location: NYC

Rates: Scale Rates per SAG-AFTRA Commercial Contract PSA Waiver
Session Fee: $783.10/day

Usage: Usage terms per SAG-AFTRA Commercial Contract PSA Waiver.
Intended use as follows: Spot, Cable, Theatrical/Industrial Use, Streaming Platforms w Traditional Digital Use, Traditional Digital Use, Print. 
Please note that intended use is not a guarantee and is subject to change 

Additional usage notes: 
Public Service Announcement campaign being produced under SAG-AFTRA Commercials Contract, Section 18, Exhibit K for unlimited use not to exceed two-years.  Applicable scale session fee with all donated media waived from reuse.
Additionally, agree to Audio PSA Waiver if exercised
There is a photography component to this PSA campaign. Photography will be captured alongside video. Talent agrees to be photographed for stills use for no additional compensation. 

HOW TO APPLY
Please click on the link below to apply - it will only take a few minutes! It’s a tight turnaround, the sooner you can apply the better! Look forward to hearing from you. Thank you x

Casting “real people” to be featured as part of the campaign. People will be interviewed and asked to share their perspectives on NYC, and  littering and the city. Looking for people of all backgrounds, personalities and ages who have authentic points of view and are interested in sharing their thoughts.

NYC TEENAGERS (15-19): Looking for real New York teenagers, ages 15-19. All ethnicities, all genders, all backgrounds, all personality types! Looking for authentic, unique people of New Yorker with a great presence and natural charisma who can share their thoughts on our city. 

YOUNG NEW YORKERS (AGES 20-40): Looking for real Young New Yorkers, ages 20-30s. All ethnicities, all genders, all backgrounds, all personality types! Looking for authentic, unique people of New Yorker with a great presence and natural charisma who can share their thoughts on our city. 

NEW YORKERS  (40s-60s): Looking for real New Yorkers Ages 40s-70s. All ethnicities, all genders, all backgrounds, all personality types! Looking for authentic, unique people of New Yorker with a great presence and natural charisma who can share their thoughts on our city. 

NYC CHARACTERS  (all ages): Looking for real NYC characters welcome – looking for authentic people who are great storytellers, love to riff, are outgoing and charismatic and can share their thoughts on our city. 

NYC REAL PARENT + KID: Looking for real parent + kid duos! Parent of any age, and kid 2-12 years old (parent should be able to lift the child on their shoulders). All ethnicities, all genders, all backgrounds, all personality types! Looking for authentic, unique people of New Yorker with a great presence and natural charisma who can share their thoughts on our city. 

ASL SPEAKER NYC (ANY AGE): Looking for real people who are fluent in ASL. All ethnicities, all genders, all backgrounds, all personality types! Looking for authentic, unique people of New Yorker with a great presence and natural charisma who can share their thoughts on our city.